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Next-generation, highly adaptable, data-driven CRM platform.
• Creates custom objects and attributes to mirror unique organization structures and specific business workflows. • Automatically syncs emails and calendar data to build a living, up-to-date record of every customer relationship. • Provides a powerful, real-time data engine that processes signals for instant insights and team collaboration. • Enables AI-driven automation for lead scoring, data enrichment, and streamlined sales pipeline management. • Offers a headless CRM approach, allowing teams to integrate deeply with their existing data stack via APIs.
Flexible data model adapts to your business process rather than forcing you into rigid legacy CRM structures. Automated data capture and enrichment significantly reduce manual entry and cognitive load for sales teams. Real-time sync capabilities ensure that relationship intelligence is always current across the entire organization. Powerful, user-defined schema supports everything from basic contact management to complex inventory and deal flow tracking.
Category: Business & Operations
Team Size: 26-100
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Attio is a flexible, AI-native CRM that functions like a relational database, allowing teams to model complex relationships and workflows without developer bottlenecks. It automatically syncs communication data to provide real-time relationship intelligence. By ditching rigid schemas, it enables businesses to build custom objects and attributes that perfectly mirror their unique operational structures and scale efficiently.
Attio was founded in London in 2019 by Nicolas Sharp (CEO) and Alexander Christie (CTO). Having worked together on previous European tech ventures, they built the platform from first principles to solve the recurring problem of rigid, monolithic CRMs. They famously spent three years in stealth, prioritizing a robust data engine before shipping a public product.
