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Brandzooka | Automated Programmatic & Connected TV Advertising

Brandzooka dashboard and user interface - An automated programmatic video advertising platform enabling businesses to place ads on primetime TV and premium digital channels.

As of 2026

Brandzooka

Marketing & Growth

Revenue: $1M-$10M ARR

An automated programmatic video advertising platform enabling businesses to place ads on primetime TV and premium digital channels.

Overview

Brandzooka is an automated self-service digital media programmatic buying platform built to democratize high-tier advertising for companies of all sizes. The software bypasses traditional agency barriers by providing a straightforward framework to place video ads across connected TV (CTV), streaming networks, digital publishers, and social platforms. Users can fine-tune hyper-targeted audience filters, budgets, and scheduling parameters with automated setup modules. It primarily serves marketing managers, local brands, independent e-commerce businesses, and boutique ad agencies.

Founded year: 2015

Founder: Alex Bogusky, Kelly Dotseth, Aquiles La Grave

Team size: 2-10

Popularity: Venture-backed niche self-service programmatic platform for SMBs

HQ: Boulder, Colorado, United States

Status: Active

Funding status: Funded

Revenue source: Subscriptions & Ad Spend Margin

Customer type: B2B2C

Funding: $17.2M

Pricing: Freemium

Tech stack: Python, React, Trident AB, Pulumi

Platform: Web • API

Integrations: Google Analytics, Sovrn, Adobe After Effects, Braze, Pulumi, SilverStripe

Founder story

Brandzooka was founded in 2015 by Alex Bogusky, Kelly Dotseth, and Aquiles La Grave in Boulder, Colorado. Recognizing that premium programmatic advertising networks and television ad spots were completely out of financial reach for smaller businesses, they engineered a cloud platform that bypasses the friction and budget baselines of legacy media-buying networks.

What it does

Connected TV Advertising
Programmatic Media Buying
Real-Time Performance Tracking
Hyper-Local Audience Targeting
Cross-Channel Ad Distribution

Who it's for

Independent Ad Agencies
E-commerce Brands
Small Business Marketers
Digital Content Creators

Why it works

Provides programmatic access to primetime TV networks without massive ad spend minimums
Replaces complex multi-vendor DSP systems with an intuitive self-service campaign launcher
Features native cross-screen audience routing optimizing digital web placements automatically
Tracks unified live metrics within an easy-to-read centralized performance dashboard
Supports precise geo-fencing and behavioral profiling to isolate key regional demographics

Alternatives

Comparison overview

Unlike heavy-enterprise demand-side platforms (DSPs), Brandzooka maintains zero monthly spend minimums, which makes it ideal for small teams.
While search engines focus heavily on text formats, Brandzooka specializes in distributing dynamic video assets across Connected TV setups.
Compared to native dashboard hubs, it routes campaigns across dozens of disparate premium digital properties inside one unified setup.