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B2B website visitor identification and lead generation software.
Identifies anonymous companies visiting your website in real time using advanced IP tracking and metadata. Enriches visitor profiles with comprehensive firmographic data, contact details, and social links. Automates lead routing, Slack alerts, and multi-channel outreach campaigns via built-in workflow modules. Scores accounts dynamically based on ideal customer profile fit and on-site behavior patterns.
Utilizes a predictable tier-based SaaS subscription pricing model with transparent entry thresholds. Positions as an all-in-one visitor tracking and automated follow-up engine rather than a passive reporting tool. Leverages robust European compliance features including 100% cookieless tracking modes for GDPR adherence. Expands market distribution internationally backed by the hosting infrastructure of parent group team.blue.
Category: Marketing & Growth
Team Size: 100+
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Leadinfo is a powerful B2B website visitor identification and lead generation platform designed to uncover anonymous web traffic. The software leverages advanced IP-to-company recognition algorithms and rich firmographic data to reveal high-intent prospects. It features built-in automation, lead scoring, and native workflows to streamline sales follow-up. B2B sales and marketing teams rely on the platform to convert website visitors into actionable pipeline.
Leadinfo was founded in the Netherlands by Han Kleppe to solve the challenge of uncaptured web traffic and anonymous B2B lead leakage. Built to deliver instant sales intelligence, the platform grew rapidly across European markets before being acquired by team.blue in July 2022. Headquartered in Capelle aan den IJssel, the company continues to scale its global visitor identification footprint.
