Embedded analytics for SaaS apps that allows you to ship dashboards in days, not months.
What it does
Provides a drag-and-drop editor to build professional-grade dashboards.
Offers a flexible SDK and API to embed visualizations natively into any web app.
Connects directly to 100+ data sources including SQL databases and SaaS APIs.
Features automated multi-tenancy to ensure users only see their own data securely.
Includes 'AI-driven Insights' to automatically summarize data trends for end-users.
Why it works
Speed: Reduces the engineering effort of building internal reporting by up to 10x.
User Experience: Dashboards look like a native part of the host app rather than an 'iFrame bolt-on'.
Self-Service: Allows end-users to build their own reports using a white-labeled dashboard editor.
Scalability: Built to handle high-concurrency data requests for thousands of simultaneous users.
Embedded analytics for SaaS apps that allows you to ship dashboards in days, not months.
Overview
Luzmo (formerly Cumul.io) is a specialized embedded analytics platform designed for B2B SaaS companies. It provides a low-code visual editor and a robust SDK that allows product and engineering teams to integrate interactive, white-labeled dashboards directly into their web applications. It removes the need for building custom data visualizations from scratch, empowering product managers to ship insights to their users instantly.
Founded year:2015
Founder:Karel Callens, Haroen Vermylen, Thomas De Clerck
Team size:51-100
Popularity:Trusted by over 240 SaaS companies worldwide including Dixa and FastSpring.
HQ:Leuven, Belgium
Status:Active
Funding status:Funded
Customer type:B2B
Funding:$15.6M Total
Pricing:Subscription
Tech stack:React, Node.js, AWS, PostgreSQL
Platform:Web • API • SDK
Integrations:PostgreSQL, Snowflake, MongoDB, Google BigQuery, Zapier, Webhooks
What it does
Provides a drag-and-drop editor to build professional-grade dashboards.
Offers a flexible SDK and API to embed visualizations natively into any web app.
Connects directly to 100+ data sources including SQL databases and SaaS APIs.
Features automated multi-tenancy to ensure users only see their own data securely.
Includes 'AI-driven Insights' to automatically summarize data trends for end-users.
Who it's for
SaaS Product Managers
Frontend Developers
CTOs
Data-driven SaaS Founders
Why it works
Speed: Reduces the engineering effort of building internal reporting by up to 10x.
User Experience: Dashboards look like a native part of the host app rather than an 'iFrame bolt-on'.
Self-Service: Allows end-users to build their own reports using a white-labeled dashboard editor.
Scalability: Built to handle high-concurrency data requests for thousands of simultaneous users.
Founder story
Founded in 2015 by Karel Callens, Haroen Vermylen, and Thomas De Clerck in Leuven, Belgium. The founders, who previously ran a data consultancy, realized that building custom dashboards for SaaS apps was a 'nightmare' for developers. They built Luzmo to be the 'Lego-block' of analytics for the modern web.
Alternatives
Comparison overview
Metabase: Good for internal tools; Luzmo is the superior specialist for customer-facing embedded analytics.
Sisense: Expensive enterprise giant; Luzmo is the more agile and developer-friendly alternative for startups.
Luzmo is the top choice for SaaS teams that need to ship professional reporting fast.