Overview

PheedLoop is an all-in-one event management and engagement platform that streamlines planning for in-person, virtual, and hybrid events. It covers the entire event lifecycle, including registration, ticketing, speaker management, exhibitor portals, and on-site check-in. Trusted by thousands of planners, PheedLoop offers tools to drive ROI and enhance engagement through a highly customizable, white-labeled experience.

Founder story

PheedLoop was founded in 2015 in Toronto, Canada, by Rahul Goel. The company was born out of a desire to create technology that drives meaningful connections and better event experiences. Starting as an early-stage startup, it has grown into a globally recognized event management platform, supported by institutional backing from The DMZ.

What it does

• Automates event registration, ticketing, and badge printing to simplify the attendee experience and on-site operations
• Provides a centralized dashboard for managing speakers, sponsors, and exhibitors through dedicated self-service portals
• Features a mobile event app with gamification, live polling, and networking tools to boost attendee engagement
• Supports complex event formats with CE credit tracking, abstract submission systems, and multi-track programming tools
• Enables seamless hybrid experiences by integrating virtual portals with on-site hardware like kiosks and badge printers.

Who it's for

• Corporate Event Teams
• Associations & Non-Profits
• Academic & Scientific Institutions
• Event Agencies

Why it works

• The end-to-end modular platform replaces multiple disparate tools, saving significant administrative time for event planners
• It is purpose-built for flexibility, allowing organizers to easily adapt to virtual, in-person, or hybrid event formats
• Self-service portals for stakeholders like exhibitors and speakers drastically reduce the manual coordination and communication burden on planners
• High-rated mobile app and attendee engagement features ensure consistent value delivery across different event types and audience sizes
• Automated workflows for tasks like badge printing and email communications ensure seamless execution of complex, large-scale events.

Growth strategies

• Targeting the mid- market and enterprise segments with feature-rich solutions tailored for complex, recurring events.
• Expanding the ecosystem of hardware integrations, including kiosks and badge printers, to solidify dominance in on- site event operations.
• Investing in data- driven research via the 'Event Data Lab' to provide unique industry insights that attract and retain high-performing event teams.
• Building strong partnerships with event agencies to facilitate the adoption of PheedLoop across multiple client projects.

Alternatives

• Cvent
• Bizzabo
• Socio (Webex Events)
• vFairs

Comparison overview

• PheedLoop differentiates itself by offering an 'all-in-one' integrated suite that balances virtual and on-site features more fluidly than competitors like Cvent, which is often viewed as more complex, or Bizzabo, which emphasizes marketing and networking.