Reelly

Overview

Reelly is a leading PropTech platform headquartered in Dubai that provides a 'super app' for real estate agents. It simplifies workflows by connecting agents with verified developers, structured data, and real-time updates, helping professionals close off-plan deals faster and with greater confidence.

What it does

• Provides access to a database of verified UAE developers and daily updates.
• Offers smart commission tracking and automated contract generation.
• Features advanced filtering for prices, payment plans, and unit availability.
• Generates AI-branded presentations and personalized project descriptions.
• Includes a broker relationship management system for seamless collaboration.

Who it's for

• Real estate agents
• Property developers
• Brokerage firms
• Real estate investors

Why it works

• Unified Ecosystem: Combines verified data, marketing tools, and contract automation in one 'super app'.
• Real-Time Accuracy: Provides live updates on property availability and payment plans in the fast-moving Dubai market.
• Efficiency: Reduces the time taken to generate client presentations and close off-plan deals.
• Community Focus: Connects agents with a network of verified professionals for better collaboration.

Founder story

Founded in Dubai by Vitalii Ryzhak (CEO), Denis Scvortsov (President), and Vitaliy Shevchuk (CPO). Vitalii brought 8 years of experience in real estate sales and marketing, while Denis was a top-performing agent in Dubai. They teamed up with Shevchuk, an IT expert, to solve the fragmentation and lack of transparency in the off-plan real estate market.

Alternatives

• Property Finder
• Bayut
• Zillow
• Matterport

Comparison overview

• Property Finder/Bayut: Primarily consumer-facing listing portals, while Reelly is a specialized B2B tool for agent workflow and deal closing.
• Matterport: Excellent for 3D tours, but lacks the structured data and contract automation that Reelly provides for the Dubai market.
• Reelly stands out as a productivity and sales enablement engine specifically tuned for the unique demands of the UAE off-plan sector.