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SRAX
A financial technology platform that unifies data and finance to provide public companies with deep shareholder intelligence.
What it does
Provides real-time tracking of shareholder buying and selling behaviors through Sequire. Uses AI to identify and profile prospective retail investors based on sector interests. Features a full-stack Virtual Events platform for hosting earnings calls and investor days. Includes an automated 'Investor Relations Website' builder that auto-populates financial data. Delivers deep short-interest analytics and data-driven marketing tools for investor outreach.
Why it works
Clarity: Moves IR from 'guessing' who owns the stock to seeing real-time behavior and trends. Efficiency: Replaces multiple agencies and tools with a single vertically integrated SaaS platform. Network Effect: Connects issuers to a database of over 5 million retail investors on the Sequire platform. ROI: Proven to help companies stabilize their stock price and increase awareness during quiet periods.
Category: Business & Operations
Team Size: 100-250
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As of 2026
Business & Operations
Revenue: $10M-$25M ARR
A financial technology platform that unifies data and finance to provide public companies with deep shareholder intelligence.
Overview
SRAX (Social Reality, Inc.) is a publicly traded financial technology company that has developed a high-fidelity operating system for publicly traded firms. Its flagship SaaS platform, 'Sequire' (formerly SRAX IR), uses proprietary machine learning to help issuers track shareholder behavior, identify potential retail investors, and manage investor relations. By unifying big data with financial markets, SRAX provides public companies with a 'digital fingerprint' of their investor base to drive engagement and market cap growth.
Funding status: Public
Revenue source: Subscriptions & Event Fees
Customer type: B2B
Pricing: Subscription
Tech stack: React, Python, Node.js, AWS, Big Data Engine
Platform: Web • Mobile
Integrations: NASDAQ, NYSE, OTC Markets, Zoom, S3 Partners, LD Micro, BigQuery
Founder story
Founded in 2010 by Christopher Miglino and Erin DeRuggiero in Westlake Village, CA. Christopher, a visionary in the digital advertising space, realized that the same audience targeting technology used in consumer marketing could be applied to the stock market. He built SRAX to bridge the gap between Big Data and Wall Street.
What it does
- Provides real-time tracking of shareholder buying and selling behaviors through Sequire
- Uses AI to identify and profile prospective retail investors based on sector interests
- Features a full-stack Virtual Events platform for hosting earnings calls and investor days
- Includes an automated 'Investor Relations Website' builder that auto-populates financial data
- Delivers deep short-interest analytics and data-driven marketing tools for investor outreach.
Who it's for
- CFOs of Public Companies
- Investor Relations (IR) Directors
- Corporate Boards
- Micro-cap and Mid-cap Issuers
Why it works
- Clarity: Moves IR from 'guessing' who owns the stock to seeing real-time behavior and trends
- Efficiency: Replaces multiple agencies and tools with a single vertically integrated SaaS platform
- Network Effect: Connects issuers to a database of over 5 million retail investors on the Sequire platform
- ROI: Proven to help companies stabilize their stock price and increase awareness during quiet periods.
Growth strategies
- Targeted the underserved 'Micro- cap' market where visibility is a primary growth challenge.
- Used an aggressive 'Platform- First' model, acquiring LD Micro to own the physical investor event space.
- Raised over $15M in post- IPO funding to fuel the transition from an ad-tech firm to a pure-play fintech SaaS.
- Leveraged a unique 'Loyalty' narrative: 'Own your data and your investors' (BIGtoken initiative).
Alternatives
Comparison overview
- Q4 Inc: The established leader; SRAX is the more tech-forward choice for retail investor targeting and big-data analytics.
- Quartr: Consumer-focused; SRAX is the superior specialist for issuer-side shareholder tracking and virtual conferences.
- SRAX is the premier choice for public companies that treat their shareholders as a high-value data community.