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As of 2026
Business & Operations
Revenue: $1B+
A global open banking-powered payment network that enables direct account-to-account payments without cards or intermediaries.
Overview
Trustly is a leading fintech company that provides a secure, bank-independent payment service allowing consumers to pay merchants directly from their bank accounts. By leveraging open banking technology, it bypasses traditional card networks to facilitate instant payments, payouts, and real-time account data verification, serving thousands of global merchants across e-commerce, gaming, and financial services.
Founded year: 2008
Founder: Carl Wilsson, Joel Jacobsson, Lukas Gratte, Alexandre Gonthier
Team size: 501-1000
Popularity: Market leader in global Pay by Bank networks
HQ: Stockholm, Sweden
Status: Active
Funding status: Private Equity Backed
Revenue source: Transaction Fees
Customer type: Enterprise
Funding: $438M
Pricing: Usage-based
Tech stack: Open Banking APIs, Machine Learning, Encryption, Proprietary Bank Connectors
Platform: Web
Integrations: Bank of America, HSBC, Chase, Citibank, PNC, Capital One, KeyBank, Stripe (via ecosystem), Shopify
Founder story
Trustly was founded in 2008 in Stockholm, Sweden, by Carl Wilsson, Joel Jacobsson, Lukas Gratte, and Alexandre Gonthier. The founders identified a critical need for a more secure and efficient online payment method that utilized existing bank infrastructure, effectively creating a direct alternative to the fragmented card-based system.
What it does
- Facilitates direct account-to-account (A2A) payments and recurring billing
- Enables instant payouts and disbursements for refunds or winnings
- Uses open banking and KYC data to verify customer identities and account status
- Provides intelligent data engines for payment optimization and conversion
- Supports cashless direct funding for high-speed transaction environments
Who it's for
- E-commerce Merchants
- Gaming & Betting Platforms
- Financial Services Companies
- Public Sector Agencies
Why it works
- Eliminates reliance on costly card networks and intermediaries
- Provides industry-leading low latency and high-volume transaction processing
- Enhances security by never storing or sharing sensitive user banking credentials
- Improves conversion rates through a simplified, friction-free checkout experience
- Leverages proprietary bank connectors for accurate real-time data decisioning
Growth strategies
- Expanding the global Pay by Bank network footprint
- Integrating advanced AI/ML models for better fraud detection
- Forging strategic partnerships with major financial institutions
- Scaling into emerging markets through local payment rail integrations
Alternatives
Comparison overview
- Trustly focuses on direct account-to-account payment processing, distinguishing itself from account-linking providers like Plaid or broad payment processors like PayPal
- While competitors often serve as data aggregators, Trustly provides an end-to-end payment network that handles the actual movement of funds and real-time settlement.