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VidLive
Transform standard videos into interactive, shoppable experiences to drive conversions.
What it does
Enables the addition of clickable 'Hotspots' and CTA buttons inside videos. Provides built-in forms and lead capture tools that appear during playback. Offers interactive polls and quizzes to boost viewer engagement. Includes real-time analytics to track viewer clicks and conversion rates. Facilitates 'Shoppable Video' by linking products directly within the video player.
Why it works
Engagement: Interactive videos have significantly higher completion and click-through rates than static videos. Data Collection: Allows brands to collect zero-party data (preferences/feedback) directly from viewers. Frictionless: Enables users to take action (buy/sign up) without leaving the video experience. Speed: Easy-to-use editor allows for rapid creation of interactive layers over existing video assets.
Category: Marketing & Growth
Team Size: 2-10
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As of 2026
Marketing & Growth
Revenue: $100k-$1M ARR
Transform standard videos into interactive, shoppable experiences to drive conversions.
Overview
VidLive is an interactive video platform that allows businesses to add engaging elements like clickable buttons, polls, and forms directly into their video content. Designed to move beyond passive viewing, VidLive helps marketers and e-commerce brands turn their video assets into a dynamic lead generation and sales channel, providing a measurable path from views to actions.
Funding status: Bootstrapped
Revenue source: Subscriptions
Customer type: B2B
Pricing: Freemium
Tech stack: React, Node.js, AWS
Platform: Web
Integrations: Shopify, HubSpot, Mailchimp, Zapier, WordPress
Founder story
Founded by a team of video production and tech veterans who saw that traditional video was becoming a 'one-way street' in a world that craves interaction. They built VidLive to provide businesses with a tool that makes video as measurable and actionable as a standard landing page.
What it does
- Enables the addition of clickable 'Hotspots' and CTA buttons inside videos
- Provides built-in forms and lead capture tools that appear during playback
- Offers interactive polls and quizzes to boost viewer engagement
- Includes real-time analytics to track viewer clicks and conversion rates
- Facilitates 'Shoppable Video' by linking products directly within the video player.
Who it's for
- E-commerce Brands
- Digital Marketers
- Course Creators
- Corporate Trainers
Why it works
- Engagement: Interactive videos have significantly higher completion and click-through rates than static videos
- Data Collection: Allows brands to collect zero-party data (preferences/feedback) directly from viewers
- Frictionless: Enables users to take action (buy/sign up) without leaving the video experience
- Speed: Easy-to-use editor allows for rapid creation of interactive layers over existing video assets.
Growth strategies
- Targeted the e- commerce sector focusing on 'Shoppable Video' as a high-conversion trend.
- Used a product- led approach by offering a free tier with a VidLive watermark to drive awareness.
- Leveraged high- impact case studies showing the ROI of interactivity over traditional video.
- Expanded into the 'Virtual Events' market to provide interactive playback for recorded sessions.
Alternatives
Comparison overview
- VideoAsk: Great for 1:1 conversation flows; VidLive is better for layering interactivity over existing marketing videos.
- Mindstamp: Very powerful; VidLive offers a simpler, more user-friendly interface for non-technical marketers.
- VidLive is the best choice for brands that want to turn their existing video library into a high-converting marketing machine.