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As of 2026
Business & Operations
Revenue: $10M-100M ARR
Secure omnichannel payment gateway for Indian businesses.
Overview
Zaakpay by MobiKwik is a robust payment gateway platform designed to streamline online payment collection and disbursement for businesses in India. It offers a wide range of payment modes, including credit/debit cards, UPI, net banking, and digital wallets. Through its suite of products like ZaakNow, ZaakFlow, and ZaakPages, it provides scalable, secure, and developer-friendly infrastructure for both small and enterprise-level merchants.
Funding status: Acquired
Revenue source: Transaction Fees
Customer type: B2B
Pricing: Usage-based
Tech stack: REST API, Cloud Infrastructure, PCI DSS Secure Gateway, Real-time Analytics
Platform: Web • Mobile
Integrations: Shopify, WooCommerce, OpenCart, various custom APIs and SDKs
Founder story
Zaakpay was incubated in India as a specialized payment gateway solution to address the unique pain points of the Indian e-commerce market. It was later acquired by MobiKwik to strengthen the latter's fintech ecosystem. Today, it operates as a key component of the MobiKwik group, led by Bipin Preet Singh and Upasana Taku, focusing on efficient digital financial transactions.
What it does
- Facilitates seamless payment collection across 100+ payment modes including UPI, cards, and net banking
- Provides a no-code integration suite, including payment links and QR codes, for businesses without dedicated websites
- Automates recurring collections and subscription billing via UPI AutoPay through the ZaakFlow product
- Offers a developer-friendly API and pre-built plugins for quick integration into websites and mobile applications
- Ensures enterprise-grade security with PCI DSS compliance and advanced fraud prevention mechanisms for safe transaction processing.
Who it's for
- E-commerce Merchants
- Subscription-based Businesses
- Freelancers & Service Providers
- Enterprise Retailers
Why it works
- Multi-mode payment support maximizes conversion rates by offering customers their preferred checkout options
- Developer-friendly APIs and pre-built plugins significantly reduce the technical overhead and time required to go live
- PCI DSS certification and RBI-regulated infrastructure provide the necessary security and trust required for financial transactions
- Seamless integration with the MobiKwik ecosystem provides enhanced liquidity and payout options for merchants
- Customizable checkout UIs allow businesses to maintain brand consistency while ensuring a friction-free payment experience.
Growth strategies
- Expanding payment product suites to include specialized tools for recurring billing and subscription management.
- Leveraging the massive MobiKwik user base to drive adoption among merchants seeking integrated wallet and payment solutions.
- Targeting the high- growth D2C and SaaS sectors in India with flexible API-first payment infrastructure.
- Continuous investment in high- availability infrastructure to maintain market-leading system uptime for high-volume enterprises.
Alternatives
Comparison overview
- Zaakpay competes directly with Razorpay and Cashfree by offering localized, developer-first payment infrastructure, whereas it distinguishes itself through its tight integration with the MobiKwik wallet and credit ecosystem.