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An AI-powered customer data platform designed to unify fragmented B2B operations, automate database cleaning, and accelerate pipeline intelligence.
Data Analysts Operations Managers Demand Generation Leads CRM Administrators Account Executives
Algorithmic identity resolution maps complex parent-subsidiary corporate ties automatically Continuous background profile enrichment eliminates data decay and outdated contacts Multi-source operational framework unifies marketing automation logs with transactional databases Predictive engine surfaces key timing windows for high-intent target account outreach Strict automated normalization models remove duplicate records without breaking active pipelines
Category: Marketing & Growth
Team Size: 26-100
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Zylotech is an enterprise-grade customer data platform (CDP) built to unify fragmented information silos for major marketing and sales teams. The engine uses advanced algorithmic automation to continuous ingest multi-tenant data logs, executing real-time identity resolution and automated deduplication cycles. By converting disparate data assets into high-fidelity buying signals, it eliminates lead decay and improves predictive revenue metrics. Following its strategic acquisition by global intelligence leader Terminus, Zylotech acts as the core technological database layer driving account-based marketing performance.
Zylotech was co-founded in 2014 by Abhi Yadav (CEO) and Shashi Upadhyay in Boston, Massachusetts, United States. Drawing from their technical backgrounds in big data analytics, they realized enterprise companies wasted millions of dollars targeting invalid accounts due to decay in legacy customer relationship managers. They engineered a self-service machine-learning architecture to fix bad data structural drops, scaling the startup successfully until it was acquired by Terminus on September 15, 2021.
